What Is User Experience and why is it important? UX is how a person feels when interfacing with a system. This includes a website, web application, desktop software and basically any form of human/device interaction. UX is important because it tries to fulfill the user’s needs. It has an immediate impact on the relationships […]
Position Tracking Tool of SEMRUSH
We are doing Search engine optimization (SEO) to improve the ranking of our website pages for significant searches. Website optimization is critical to any business that needs to attract clients searching for their products on search engines. But after optimizing the pages, what do we do? Obviously, we need to follow the ranking changes for […]
Google Analytics: How to analyze week by week your SEO results
When you look at your results every week it can be sometimes difficult to see the whole picture. It’s even more confusing with SEO results. Looking at your sales and number of visitors week by week doesn’t always bring you to understand how it is going and what are the reasons it’s going that way. […]
What can you do with Semrush?
This week I’m going to go more in details in one of my favourite SEO tool. If you end up on that article you are probably asking yourself the question “Do I need Semrush?”. I’m going to answer it by explaining all the things that you can do with Semrush. I’ll give you my review of each […]
The best tips for LinkBuilding
Link building is the process of acquiring hyperlinks from other websites to your own. The number of links helps Google to know how your site is popular. The number of links pointing to your website is then a strong ranking signal. However, remember that the quality is equally, if not more important than the number. If […]
Analyse the SEO strategy of your competitors
Analyse the competition is the first step before even thinking about your SEO strategy. Start your SEO audit by determining which sites are best positioned for the keywords of your topic. Evaluate the strengths and weakness of your competitors, identify a potential pattern liked by the SERP and the SEO opportunities. Pick the other sites ranking […]
LinkBuilding using linkbird
Linkbird is quite a powerful but also difficult tool to use sometimes. You would think that you don’t need it since it’s just sending out emails and manage the links you got. Of course, you could do it with Gmail and a Google Sheet and I would definitely advise you to do it that way if […]
KPI to analyse the SEO performance
After spending a lot of time analysing my SEO results and being lost in all the numbers, I made the choice to only follow a few numbers. I believe the one criteria important with the more direct impact on the rankings is the off-site SEO and principally the outreach. So I choose to follow mainly the numbers about […]
The good softwares to use for SEO
Plenty of tools will offer you a different aspect of SEO and even some tool can show you a different aspect of SEO in just one tool. As said earlier don’t look at too many data and sometimes you just need to use your eyes for most of them. I made a list of the […]
The SEO winning strategy
In this article, I will give you some tips that I have learned from my experience as a marketer. I work for a small start-up, Gocustomized, which is becoming bigger and bigger every day thanks to our SEO strategy. The company was founded in the Netherlands and had only one product to start with. The […]