Plenty of tools will offer you a different aspect of SEO and even some tool can show you a different aspect of SEO in just one tool. As said earlier don’t look at too many data and sometimes you just need to use your eyes for most of them. I made a list of the best tools for SEO purpose.
The best SEO tools for Rankings
Topic | Tool | For what | What to look at |
Rankings | Semrush | To compare your ranking position to the competition | Position ranking of the keywords you focused on and position of your competitors
Visibility global of your site compares to your competitors |
Search Console | To analyse your ranking position | Position ranking of your keywords by date and Impressions, CTR etc. and same data for the landing pages | |
SE Ranking | Monitoring keyword rankings | analysis and reporting of your keywords |
The best SEO tools for Outreach strategy
Topic | Tool | For what | What to look at |
Outreach | Linkbird | To send out request to contacts for links and keep track of all links | Management of your sources and contact. Report on your links, Quality of those links with the link with Moz and Majestic |
Buzz Stream | Link management and link acquisition campaigns | Managing links and link prospects | |
Raven | To manage links | To manage links and contacts and make report on monthly link building activity |
The best SEO tools for Website analysis
Topic | Tool | For what | What to look at |
Website analysis | Majestic | – To check the backlinks of a website to analyse competition
– To check quality of a website for link-building |
Numbers of backlinks of a website
Trust flow and Citation flow score |
Moz | To check the authority of a domain for a link
To check your domain authority value to follow if you are increasing |
Domain Authority value of a website | |
Keyword analysis | Keyword planner | To define the best keyword for your page according to the volume search | Check the volume search of different keyword/synonym that are re |
Semrush | To determinate the best keyword your competitors are focusing on | To see the keywords your competitors are ranking for, the landing page for each keyword |
The best SEO tools for Keyword Analysis
Topic | Tool | For what | What to look at |
Keyword analysis | Keyword planner | To define the best keyword for your page according to the volume search | Check the volume search of different keyword/synonym that are re |
Semrush | To determinate the best keyword your competitors are focusing on | To see the keywords your competitors are ranking for, the landing page for each keyword | |
Analysis | Analytics | To check if SEO efforts bring sales and visitors on the website | How many visitors, transactions, the Conversion rate etc. are coming from SEO |
With all those tools you are ready to build your winning SEO Strategy. Check out my previous article to learn how.
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